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Apple rescinds ban on rewards for social sharing and video views

In early June, Apple adjusted the App Store rules that prevent apps from rewarding users for watching videos, sharing app updates on social media, or downloading other apps. However, two weeks later,...

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More game changers from Apple

The day has finally come, and Apple has announced their new line-up of phones, devices, and services. Apple’s highly secretive style has again succeeded in keeping people on the edge of their seats...

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The REAL advantage of Apple Watch

iOS app development companies and marketers alike are excited about the prospects of Apple Watch. However, some industries stand to benefit more than others. Although it’s a bit of a stereotype, women...

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Bundles of Fun

As mentioned in their September 9th keynote, Apple launched an update to iTunes on September 17th, which allows large publishers to bundle their apps. This change allows consumers to make a single App...

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Screenshots in the App Store

Change is constant, even when you are talking about guidelines for the Apple App Store. Previously, we knew that if your App Store page in iTunes used screenshots of your app in the device frame, it...

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Keyboard Conundrum

Personalization has long been touted as the right direction when it comes to smartphones. The more that the device works with your style and personality, the more you will love your experience.  With...

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Simple JSON Parsing with Swift

Many mobile applications rely on JSON-based web services for their data. For iOS, there has long been ample JSON support through third-party libraries and, since iOS 5, NSJSONSerialization. The...

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The iPad-Only Vortex

Atimi works on a lot of applications, and in some cases, the end product is intended and designed to be a purely iPad experience. The question is: For apps that will primarily be used on an iPad, why...

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An interesting discovery for iTunes

All brand and developers chase getting featured by Apple in iTunes. It’s believed that an app that is featured has the potential to increase downloads 6X during the feature period. And nothing says...

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What’s in Store for Mobile in 2015?

Mobile Marketer recently asked us what our predictions were for the mobile space in 2015. As we step in to 2015, we’re all expecting big changes in the quickly evolving mobile space. Here are some of...

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